Littledata named a category leader on G2

We are excited to share that Littledata has been named a category leader in the Winter 2023 G2 Grid® Report for E-Commerce Analytics. The reviews and expressions of our customers have been a guiding light in how we build our technology and our team and this badge is a reflection of those efforts.

We’re happy to share that G2 has named Littledata a category leader in the E-Commerce Analytics category. G2 is the world’s largest and most trusted software marketplace, and we were honored to be awarded G2’s Winter 2023 Leader badge.

In the Winter 2023 G2 Grid® Report for E-Commerce Analytics, Littledata emerged as a leader with notably high satisfaction ratings, including a 98% likelihood to recommend the software.

Highlights from Littledata’s G2 reviews:

  • Littledata named a Leader in the E-Commerce Analytics category
  • Top analytics connector for mid-market brands (typically on Shopify Plus or BigCommerce Enterprise)
  • 5-star reviews across the board, from both data scientists and ecommerce managers
  • Littledata users have a 98% Likelihood to Recommend the software

As the only complete, automated server-side tracking for Shopify and BigCommerce stores, Littledata has continued to lead the pack since launching our first Shopify app in 2017. But we aren’t letting success go to our heads.

“We’re not resting on our 5 star laurels,” says Edward Upton, Littledata CEO. “Littledata continues to invest to beat the ad blockers and future-proof your e-commerce data. As recent G2 reviewers have noted, we already offer full support for Google Analytics 4, the new version of Google Analytics, without the need for custom tagging or Google Tag Manager (GTM) setup.”

Bianca Dihoiu, Head of Customer Success, notes that the customer success team supports Google Analytics just as much as it supports the Littledata platform: “Accurate data is something every business desires, but it can become tedious to implement and maintain numerous apps and tools in this ever changing ecosystem. Littledata’s automated tracking eliminates the hefty maintenance time and costs typically associated with advanced Google Analytics setups for Shopify sites. As brands start to trust their data again in Google Analytics, our team is here to help with any questions around the new platform and assistance in how to use it.”

Littledata achieved the Leader award by receiving positive reviews, from verified users compared to similar products in the E-commerce Analytics category. For inclusion in the quarterly report a product must have received 10 or more reviews, and in 2022 Littledata received 12 independent reviews from verified buyers.

“Rankings on G2 reports are based on data provided to us by real software buyers,” said Sara Rossio, Chief Product Officer at G2. “Potential buyers know they can trust these insights when researching and selecting software because they’re rooted in vetted, verified, and authentic reviews.” 

Learn more about what real users have to say (or leave your own review of Littledata) on G2’s Littledata review page!


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