What is an abandoned cart?
Klaviyo is the most popular choice for retention marketing (email and SMS) for
Understanding browse and cart abandonment In the dynamic world of ecommerce,
SUMMARY Drift rolled onto the scene with fresh new air care products as an
The biggest day for online retail sales among Littledata’s clients is the Sunday
Shoppers on Black Friday are becoming more selective – with a decrease in the
By default, Google Analytics allows you to segment traffic by standard
Ever wondered why so few visitors convert on your site?
In May 2014 Google Analytics introduced a new feature: Enhanced Ecommerce
Our script for accurate tracking of time on page beats Google’s default
There’s a flaw in the way Google Analytics measures ‘time on site’: the counter
Looking at a sample of 400 ecommerce websites using Littledata, we found mobile