What is an abandoned cart?
Klaviyo is the most popular choice for retention marketing (email and SMS) for
Understanding browse and cart abandonment In the dynamic world of ecommerce,
SUMMARY Drift rolled onto the scene with fresh new air care products as an
Is your business feeling the squeeze of the current economic climate?
As a Shopify merchant, you probably use a number of marketing strategies to
Recently, Smart Goals in Google Analytics have resurfaced as a helpful feature
In a nutshell, Smart Goals measure the most engaged visits to your website and
To target — and retarget — the right shoppers, ecommerce sites need
Google Ads (formerly Google AdWords) and Google Analytics have constantly proved
In the ecommerce world, one of the smartest ways to improve ROI for marketing
Happy new year!