What Shopify brands should know about first-party dataHow DTC brands are adapting In short, first-party data is information collected byBlakeNovember 30, 2023
Ecommerce Managers: Put BFCM customer data to workBlack Friday and Cyber Monday (BFCM) are not just about skyrocketing sales; byBlakeNovember 26, 2023
5 Health-Conscious DTC Brands to Watch This BFCM SeasonWelcome to the dawn of the most anticipated shopping season of the year—Black byJazNovember 23, 2023
5 Tips on Maximizing Your Loyalty ProgramThe ultimate goal of any ecommerce business is to make money and gain loyal byGuestNovember 13, 2023
Google Analytics 4LittledataShopifyNovember 2, 2023 Jaxxon Boosts Multi-Channel Ad Revenues Including Instagram by 75% with Data-Driven StrategiesSUMMARY Jaxxon, leading the charge in luxury men’s jewelry, boasts byBlake
Google AnalyticsGoogle Analytics 4ShopifyNovember 2, 2023 Marketing attribution for Shopify sales: 10 things to watch out forA number of Littledata customers have noticed a deterioration in the percent of byEdward
Google Analytics 4LittledataShopifyOctober 26, 2023 Haunted by incomplete data? 10 ghoulishly good ways we’d optimize Google Analytics 4 this HalloweenIf there’s something lurking in your GA4 byJaz
Google Analytics 4MarketingShopifyOctober 12, 2023 How to boost ecommerce advertising results in 2024In the fast-paced world of ecommerce, attracting new customers is a perpetual byBlake
First-Party DataGDPRGoogle Analytics 4LittledataShopifySeptember 25, 2023 Podcast: Building a future-proof data platform with Edward Upton, founder and CEO of LittledataIn the modern world of business, data has become the new oil to fuel growth and byEdward
Case StudyGoogle Analytics 4RechargeAugust 7, 2023 Origin Coffee used Littledata & Recharge to drive 100% growth in subscribers SUMMARY Companies like Origin Coffee get the Littledata team out of bed every byBlake
Google Analytics 4Reports explainedAugust 1, 2023 Google Analytics 4’s New Audiences ReportOn August 1, 2023, Google made a step in the right direction enhancing the byBlake
Data & AnalyticsGoogle Analytics 4July 28, 2023 Troubleshooting (not set) Issues in Google Analytics 4So what does the term (not set) mean in a Google Analytics report? byBlake
