Bold Subscriptions Google AnalyticsGetting Started

Follow this instructional guide to setup your Bold to Google Analytics connection.

Setting up the connection

Step 1.

  • Install Littledata’s Shopify app for Google Analytics
  • Activate the Shopify to Google Analytics and Google Analytics to Littledata connections
  • Go to your Bold admin
  • Go to Settings > General > Set Subscription tag
  • Select the ‘Create a tag for the first subscription order’ checkbox
  • Add the tag as first_recurring_order  (exact spelling is important)

Tip: Littledata’s Bold connection works for Segment users too. If you’re sending data from Shopify to Segment and then using Google Analytics as a destination, you should also follow the steps in this guide to track first-time orders.

Step 2. If you have the native Bold to Google Analytics integration enabled, make sure to untick the Enable Ecommerce box and hit Save.

Littledata takes over the Ecommerce tracking and sends the orders to your Google Analytics account automatically:

Step 3. Choose installation type.

With the Recommended route, the following views are created automatically:

  • One time orders & First time subscriptions (Littledata)
  • All orders (Littledata)
  • Raw backup DO NOT EDIT (Littledata)

With the Custom route, views and filters are not automatically applied. You’ll need to complete the following steps:

  1. Go to your Google Analytics setting and create three views by clicking Create view button. We suggest the following names:
    • One time orders & First time subscriptions (Littledata)
    • All orders (Littledata)
    • Raw backup DO NOT EDIT (Littledata)
  2. For each of the three views, go to Ecommerce Settings one by one, and
    • Enable Ecommerce
    • Enable Ecommerce Reporting
  3. Press Save

Then, you’ll add a filter to exclude recurring orders:

  1. Go to One time orders & First time subscriptions (Littledata) view settings
  2. Add the first filter with the following properties:
    • Name: Exclude recurring orders (Littledata)
    • Filter Type: Custom and Exclude
    • Filter Field: Ecommerce Store or Order Location
    • Filter Pattern: ^recurring_order$
  3. Click Save at the bottom of the page
And finally, you’ll add a filter to exclude duplicate orders: For both One time orders & First time subscriptions (Littledata) view and All orders (Littledata) view, add the following filter:
  1. Go to view settings
  2. Add filter with the following properties:
    • Name: Exclude duplicate orders (Littledata)
    • Filter Type: Custom and Exclude
    • Filter Field: Ecommerce Store or Order Location
    • Filter pattern: *Type in your websiteURL (eg. www.mywebsite.com)*
  3. Click Save at the bottom of the page.

From here, you’re all set!