What Shopify brands should know about first-party dataHow DTC brands are adapting In short, first-party data is information collected byBlakeNovember 30, 2023
Ecommerce Managers: Put BFCM customer data to workBlack Friday and Cyber Monday (BFCM) are not just about skyrocketing sales; byBlakeNovember 26, 2023
5 Health-Conscious DTC Brands to Watch This BFCM SeasonWelcome to the dawn of the most anticipated shopping season of the year—Black byJazNovember 23, 2023
5 Tips on Maximizing Your Loyalty ProgramThe ultimate goal of any ecommerce business is to make money and gain loyal byGuestNovember 13, 2023
LittledataJune 26, 2023 Google Ads: New interface on horizonEcommerce managers have been running the gamet with new tools and apps to grow byBlake
LittledataJune 7, 2023 GA4: What subscription brands using Skio should knowLast year, there were discussions about Google Analytics transitioning users to byBlake
LittledataMay 19, 2023 Revenue and retention via Life Time Value (LTV) ft. Swanky LTV, or customer lifetime value, is a key metric in ecommerce that measures the byBlake
LittledataMarch 2, 2023 Milestone Alert: Littledata’s Google Analytics 4 (GA4) connector is now out of beta!It’s been reported that over 4,000,000 websites use Shopify for their ecommerce byBlake
Google AnalyticsGoogle Analytics 4July 1, 2022 How to build customer behavior reports in Google Analytics 4Of all the changes Google is rolling out in Google Analytics 4, one that’s byGreg
Google AnalyticsJune 30, 2022 How to start off on the right foot with GA4 [Podcast]In case by some chance you still haven’t heard the news—the era of Google byGreg
