What Shopify brands should know about first-party dataHow DTC brands are adapting In short, first-party data is information collected byBlakeNovember 30, 2023
Ecommerce Managers: Put BFCM customer data to workBlack Friday and Cyber Monday (BFCM) are not just about skyrocketing sales; byBlakeNovember 26, 2023
5 Health-Conscious DTC Brands to Watch This BFCM SeasonWelcome to the dawn of the most anticipated shopping season of the year—Black byJazNovember 23, 2023
5 Tips on Maximizing Your Loyalty ProgramThe ultimate goal of any ecommerce business is to make money and gain loyal byGuestNovember 13, 2023
LittledataNovember 23, 2023 5 Health-Conscious DTC Brands to Watch This BFCM SeasonWelcome to the dawn of the most anticipated shopping season of the year—Black byJaz
Google AnalyticsGoogle Analytics 4IntegrationsJune 13, 2023 GA4 integration for Yotpo Subscriptions and Yotpo SMSIntegration alert! byAri
KlaviyoSegmentMay 11, 2023 Segment recipe: Build an effective win-back campaign with Shopify and KlaviyoIf win-back campaigns aren’t a part of your retention strategy, you’re leaving byGabrielle
IntegrationsLittledataRechargeFebruary 21, 2023 Extending our Recharge integration to work with GA4 and Facebook CAPIWith the sunsetting of Universal Analytics (UA) right around the corner, byAri
LittledataShopifyFebruary 7, 2023 Which DTC brands are topping The Lead’s Foremost 50?Each year, The Lead honors 50 digitally native, direct-to-consumer (DTC) brands byGabrielle
Google AnalyticsGoogle Analytics 4ShopifyOctober 6, 2022 GA4: What Shopify stores should do TODAY to keep up with the new version of Google AnalyticsSetting up Google Analytics 4 (GA4) on Shopify is easy with the right tools, but byAri
Google AnalyticsShopifySeptember 14, 2021 Shopify Analytics: Everything You Need to KnowEvery good business runs on good data byGreg
Google AnalyticsLittledataShopifyJuly 20, 2021 How to add Google Analytics to ShopifyGoogle Analytics is the world’s most popular marketing analytics platform, used byEdward
